What feature must be enabled to use Multi-Channel Funnels?
Advertising features
In-page Analytics
Custom dimensions
Goals or Ecommerce
Correct Answer
Goals or Ecommerce
Official documentation: https://support.google.com/analytics/answer/1191182
Topics in this question
About the Google Analytics Individual Qualification – Universal Analytics (Retired)
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- 1In Multi-Channel Funnel Reports, what channel would not be credited with a conversion?
- 2In Multi-Channel Funnel Reports, how are default conversions credited?
- 3In Multi-Channel Funnel Reports, conversions and ecommerce transactions are attributed to the last campaign, search, or ad that referred the user.
- 4Google Analytics uses which model by default when attributing conversion values in non-Multi-Channel Funnel reports?
- 5Which of the following statements is true about Multi-Channel Funnel (MCF) reports?
- 6In the Multi-Channel funnel reports, which of the following metrics would be most useful in measuring how many conversions were initiated by Paid Search?