Ace Your Digital MarketingCertifications
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Google Certifications
Prepare for all Google Ads and Analytics certifications
Google Ads Search
Search campaigns, keyword match types, Smart Bidding, AI Max and responsive search ads
Google Ads Display
Display campaigns, audience targeting, responsive display ads and optimised targeting
Google Analytics (GA4)
GA4 data collection, events, key events, audiences, reports and explorations
Google Ads Shopping
Merchant Center, product data, Shopping campaigns and Performance Max for retail
Google Ads Video
YouTube ads, video campaign subtypes, Demand Gen and video measurement
Google Ads Apps
App campaigns for installs, engagement and pre-registration across Google
Google Ads Measurement
Conversion tracking, attribution, enhanced conversions and incrementality
AI-Powered Performance Ads
Performance Max, Smart Bidding, broad match and AI-driven creative
Display & Video 360
Programmatic buying, insertion orders, line items and audiences in DV360
Campaign Manager 360
Ad serving, trafficking, Floodlight tags and reporting in CM360
Google Ads Creative
Creative best practice across Search, Display, YouTube and Performance Max
Search Ads 360
Managing search campaigns across engines with SA360 bidding and reporting
Privacy for Agencies
Consent, first-party data and privacy-safe measurement for advertisers
Grow Offline Sales
Driving store visits and measuring offline conversions with Google Ads
Conversion Optimization
Landing pages, conversion rate and website experience for Google Ads
Google Play Store Listing
Store listing best practice, assets, custom listings and experiments
Google Coach Assessment
Coaching and advisory skills assessment for Google partners
Amazon Advertising
Prepare for Amazon Ads certifications
HubSpot Certifications
Master inbound marketing and SEO
Other Certifications
Additional digital marketing certifications
Study by topic
The same concepts come up across several exams.
Retired exam archives: AdWords Fundamentals (Legacy), Universal Analytics (Legacy)
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