AC

Google Ads Apps Certification Questions

Page 4 of 4 · 178 questions

  1. 151When setting up a new Google App campaign, which three settings must be made at the campaign level?
  2. 152You’re running an App campaign for news publisher World News Online. Choose two reasons why you should care about the quality of World News Online’s listing on Google Play. Select the best answers. Select All Correct ResponsesMultiple correct
  3. 153The majority of five-star reviews for apps in the Google Play Store praise which of the following three qualities? (Choose three.) Select All Correct ResponsesMultiple correct
  4. 154What are the two main marketer objectives for app promotion?
  5. 155You’re working with a productivity app that is considering expansion outside of the US into LATAM. Besides translating the app into relevant languages, which three steps should you take before launching in new markets? Select the best answers. Select All Correct ResponsesMultiple correct
  6. 156You’re running an App campaign for OneStop, an international clothing retailer, and you’re trying to follow best practices for your measurement strategy. Which three questions should you be focused on answering? Select the best answers. Select All Correct ResponsesMultiple correct
  7. 157What task could the Market Finder by Google tool help with?
  8. 158Your manager is questioning the need for you to spend time on your new Google App campaign, since “machine learning is doing everything.” What are three things you can tell your manager you’re doing to guide the campaign? Select the best answers. Select All Correct ResponsesMultiple correct
  9. 159What should you keep in mind when selecting events to measure in a Google App campaign?
  10. 160Which of these companies would be ready to start a Google App campaign focused on in-app actions?
  11. 161Which two options are benefits of using Google Analytics for Firebase? (Choose two.) Select All Correct ResponsesMultiple correct
  12. 162Your marketing efforts have long focused on increasing app downloads. What are two reasons you should also consider app engagement when marketing your app? (Choose two.) Select 2 Correct ResponsesMultiple correct
  13. 163Knowledge check assessment – Select two reasons why a finance company might invest in app promotion. Select the best answers. Select All Correct ResponsesMultiple correct
  14. 164An education company is preparing to run a marketing campaign for their app. Identify three factors the company should consider when determining the objectives for their upcoming campaign. (Choose three.) Select All Correct ResponsesMultiple correct
  15. 165An education company is uploading image assets for their Google App campaign. What are three guidelines they should follow to optimize their image asset mix? (Choose three.) Select All Correct ResponsesMultiple correct
  16. 166For a Google App campaign optimizing to a tCPA of $10, what would be the recommended minimum budget?
  17. 167Jason owns a productivity app and wants to expand outside of the US into Latin America. He hires a professional translation service and believes he’s ready to go as soon as the service is done. Which three steps should he consider before launching? (Choose three.) Select All Correct ResponsesMultiple correct
  18. 168What kind of positive impact will machine learning have on the advertising industry?
  19. 169Ben just launched an app for his pizza-delivery business. Which three in-app actions are most applicable for Ben’s business?Multiple correct
  20. 170What are two reasons advertisers should consider engagement when marketing apps? Select All Correct ResponsesMultiple correct
  21. 171When creating a Google App campaign, what determines a campaign bidding strategy?
  22. 172Tina’s an experienced account manager who enjoys overseeing the details of her Google Ads campaigns. She struggles with leaving the majority of campaign management to machine learning in App campaigns. What’s a valid reason for Tina to rely on machine learning instead of doing everything manually?
  23. 173Brian’s in the process of adding text assets to his first ad group in a Google App campaign. What should Brian include in the Headline field of his text assets?
  24. 174What are the two main objectives of an app marketer? (Choose two.) Select All Correct ResponsesMultiple correct
  25. 175Samira has a travel app named YourAdventure. Why should she create themed ad groups for specific offerings, such as culinary experiences, guided hikes, and architectural tours?
  26. 176Match each statement about machine learning with the related benefit of Google App campaigns.Multiple correct
  27. 177The correct order is:Multiple correct
  28. 178Explanation: The pairings are accurate and reflect key reasons why apps matter for each business type.Multiple correct