Which of the following is not a required parameter in the URL builder?
Campaign Name
Campaign Medium
Campaign Source
All of these are required
Campaign Content
Correct Answer
Campaign Content
About the Google Analytics Individual Qualification – Universal Analytics (Retired)
This exam covered Universal Analytics, which Google has shut down.
Exam guide and all 176 Universal Analytics (Legacy) questions →Related Universal Analytics (Legacy) questions
- 1If the Google Merchandise Store sets up a URL goal of “/ordercomplete” and a Match Type of “Begins with”, which of the following pages on www.googlemerchandisestore.com will NOT count as a goal?
- 2For autotagging, what parameter does Google Ads include in the destination URL?
- 3What campaign parameter is not available by default in Google Analytics ?
- 4Segments are subsets of your Analytics data. Which of the following statements are NOT true of Analytics segments?
- 5What is the URL parameter that autotagging appends to an AdWords destination URL?
- 6What is not considered a default “medium” in Google Analytics?