What counts as a view-through conversion in a TrueView for action campaign?
User clicks on an element of the ad and converts within 24 hours.
User sees just an impression of the ad and converts within three days.
User clicks on an element of the ad and converts within three days.
User sees just an impression of the ad and converts within 24 hours.
Correct Answer
User sees just an impression of the ad and converts within 24 hours.
Topics in this question
About the Google Ads Video Certification
The Google Ads Video Certification is about using YouTube and Google video inventory at every stage of the funnel: picking the right campaign subtype and ad format for awareness, consideration or action, applying creative best practice, and proving impact…
Exam guide and all 453 Google Ads Video questions →Related Google Ads Video questions
- 1What constitutes a video engagement conversion in a TrueView for action campaign?
- 2Mina owns a high-end fashion boutique and has seen success with YouTube advertising over the past year. She’s uncertain which type of bidding she should choose for her TrueView for action campaign. She has a year’s worth of conversion data, but she’s not comfortable with that cost-per-acquisition. Which bidding type would be best in this scenario?
- 3An advertiser is comparing view-through rates between in-stream and Shorts within a Video view campaign. Why might these numbers look different?Explained
- 4Online conversions measured for TrueView for action come from three different events. Match each event to its correct conversion type.
- 5Yvette owns a jewelry store and has decided to create a YouTube advertising campaign to drive online sales of her new wedding band designs. Since she’s new to YouTube advertising, she doesn’t know which bidding type she should choose for her campaign. Which bidding type will Yvette have to use for her TrueView for action campaign?
- 6For TrueView for action, which three events can make up an online conversion?