Shopping Ads CertificationUpdated
What are Performance Max Campaigns?
Performance Max campaigns give you complete control over the campaign setup, ad, and bidding.
Performance Max campaigns provide the options of adding manual input and advanced AI.
Performance Max campaigns optimize toward a retailer’s business goals by providing manual control over performance optimization. This drives simplicity, performance and reach
Performance Max campaigns optimize toward a retailer’s business goals across Google’s suite of ad networks through the use of AI. This drives performance, simplicity, and reach.
Correct Answer
Performance Max campaigns optimize toward a retailer’s business goals across Google’s suite of ad networks through the use of AI. This drives performance, simplicity, and reach.
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About the Shopping Ads Certification
The Shopping Ads Certification checks that you can run retail campaigns end to end: product data in Merchant Center, linking it to Google Ads, and choosing between Standard Shopping and Performance Max to drive sales and value.
Exam guide and all 407 Google Ads Shopping questions →Related Google Ads Shopping questions
- 1Which of these statements is true of Performance Max campaigns? (See How do Smart Shopping campaigns work?)Explained
- 2How do Standard Shopping and Performance Max campaigns differ in their approaches to reaching customers?Explained
- 3How do Performance Max campaigns work?Explained
- 4In which two ways can you upgrade all your Smart Shopping campaigns to Performance Max at once? Choose two. Select 2 Correct ResponsesMultiple correct
- 5In terms of how they reach customers, how are Standard Shopping and Performance Max campaigns different?
- 6What are two means of upgrading all of your Smart Shopping campaign to Performance Max at once? Choose two. Select 2 Correct ResponsesMultiple correct