Which of the following situations would be true if you tried to upload a feed in Google Merchant Center that did not have availability for each product?
Correct Answer
Google’s system will disapprove the feed until all required attributes are included. Availability is a required attribute.
Key takeaways
Availability is required, so missing it disapproves the affected items.
Warnings apply to recommended attributes, disapprovals to required ones.
Failures are item-level; the rest of the feed keeps serving.
Why is this the correct answer?
Availability is a required attribute, so the affected items are disapproved rather than warned. Required attributes are enforced because each one changes what the shopper is being offered — advertising an item without knowing whether it can be bought wastes the click. Recommended attributes produce warnings; required ones produce disapprovals, and the failure applies to the affected items rather than shutting down the whole feed.
Why are the other options wrong?
Google’s system will flag it with a warning for you to resolve in the future. Availability is a required attribute.
A warning is the treatment for recommended attributes. Availability is required, so the outcome is disapproval.
Google’s system will flag it as a warning for you to resolve in the future. Availability is an optional attribute.
Same problem: this treats a required attribute as if it were merely recommended.
Google’s system will disapprove the feed, since availability is not an attribute in the product feed.
Availability is very much an attribute in the product feed, and one of the required ones.
Frequently asked questions about this topic
Where do I see which attributes are missing?
Merchant Center Diagnostics lists issues by item with the attribute at fault, which is far more useful than the summary notification. Working from there tells you exactly how many products each problem affects.
Topics in this question
About the Shopping Ads Certification
The Shopping Ads Certification checks that you can run retail campaigns end to end: product data in Merchant Center, linking it to Google Ads, and choosing between Standard Shopping and Performance Max to drive sales and value.
Exam guide and all 407 Google Ads Shopping questions →Related Google Ads Shopping questions
- 1What will happen if you try to upload a feed in Google Merchant Center that does not have availability for each product?Explained
- 2You’re setting up a product feed in Merchant Center for the first time, and you realise that you don’t have availability for each product. What will happen if you try to upload the feed in Google Merchant Center?Explained
- 3Which of the following attributes is optional when setting up a product feed in the Google Merchant Center?Explained
- 4When setting up a product feed in the Google Merchant Center, which of the following attributes is optional?Explained
- 5Your client is working with an agency to set up a product feed in Google Merchant Center, but the agency is not sure which attributes to include. Which attribute is optional?
- 6The feed that Luca exports from his point of sale system needs some cleanup before it will be accepted by Google Merchant Center. To meet the requirements, he needs to consistently change product_state to condition in his exported feed. What’s the best way to do this each time?