Apart from conversion delay, what three additional factors influence conversion volume? Choose three.
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Changes to discrepancy model
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Changes to ads
Changes to attribution model
Changes in competition or seasonality
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Changes to ads
Changes to attribution model
Changes in competition or seasonality
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About the Google Ads Measurement Certification
The Google Ads Measurement Certification tests whether you can measure what your ads really achieve: setting up conversion tracking, choosing attribution models, closing data gaps with enhanced conversions and consent mode, and testing incrementality.
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- 1A marketing manager wants to know what factors influence conversion volume, apart from conversion delay. Choose three. What three additional factors would you cite? Choose three.Multiple correct
- 2What are three factors that influence conversion volume, along with conversion delay? Choose three.Multiple correct
- 3Julie is trying to determine why there are such dynamic fluctuations in the conversion volume of her online website in the past three months. She begins investigating possible causes for the fluctuations. What are two recommended actions she can take in her investigation? (Choose two.) - Latest Question Answers of Google Certification ExamsMultiple correct
- 4David owns a retail business that just implemented a web app to supplement sales. He needs to choose an attribution partner to integrate the app for in-app conversion tracking. Which two are available attribution providers? (Choose two.)Multiple correct
- 5If you’re interested in tracking conversions in your Google Ads campaigns and have Google Analytics already installed, there’ll be differences in the conversion data reported by the two systems. What are two of these differences? (Choose two.)Multiple correct
- 6A marketer advertises in many markets around the world, including Germany and France. They’ve started running YouTube and Search campaigns with Google, and they measure online conversions. Which action should this marketer take to preserve their conversion tracking after regulatory changes such as the Digital Markets Act?