David owns a retail business that just implemented a web app to supplement sales. He needs to choose an attribution partner to integrate the app for in-app conversion tracking. Which two are available attribution providers? (Choose two.)
Select all correct answers
Google Analytics
Salesforce
Google Firebase
Google Play
Correct Answers
Google Firebase
Google Play
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About the Google Ads Measurement Certification
The Google Ads Measurement Certification tests whether you can measure what your ads really achieve: setting up conversion tracking, choosing attribution models, closing data gaps with enhanced conversions and consent mode, and testing incrementality.
Exam guide and all 361 Google Ads Measurement questions →Related Google Ads Measurement questions
- 1Brenda just released a mobile app for her business and has selected an attribution partner to integrate with for in-app conversion tracking. What else must she do to complete the conversion tracking setup?
- 2Brenda’s promoting her business with an Android app using in-app billing. She wants to measure how effectively her ads are driving in-app purchases using Google Ads. Which two attribution partners can Brenda choose between to link to her Google Ads in order to accomplish this? (Choose two.)Multiple correct
- 3You recently released a mobile app for your online retail shop. You’re reviewing the totals across all conversions in your Google Ads account using the campaign report in Google Ads. You want to see how effectively your new app is producing conversions for app installs and first opens. Which action will accomplish this?
- 4Which two of the following conversion tracking options are available when setting up in-app conversion tracking? Select All Correct ResponsesMultiple correct
- 5Brenda’s meeting with the web developer of her retail website concerning the integration of conversion tracking using Google Ads. The web developer needs to set up conversion tracking tags. What’s required to accomplish this?
- 6Brianna has a physical shop that she’s successfully managed for 10 years. Her products aren’t designed to sell and dispatch online. She recently created an online website and app to advertise her business. Now she’s interested in using Google Ads to create an ad campaign and measure its effectiveness. How will offline conversion tracking help Brianna?