Which YouTube Analytics report can give you the average view duration for all of the videos on your brand’s channel?
The frequency report
The watch regularity report
The view demographic report
The audience retention report
Correct Answer
The audience retention report
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About the Google Ads Video Certification
The Google Ads Video Certification is about using YouTube and Google video inventory at every stage of the funnel: picking the right campaign subtype and ad format for awareness, consideration or action, applying creative best practice, and proving impact…
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- 1Sebastien wants to get a good read on how his users are interacting with his videos across different geographies of his target demographic. For example, it would be helpful to know what calls-to-action are driving higher clickthrough rates. In which report of YouTube Analytics would he be able to access this kind of data?
- 2Ryan manages YouTube campaigns for a client who’s interested in how engaged his viewers are with his content. He’d really like to know when they’re dropping off, to make his calls-to-action are visible. Which YouTube analytics report did Ryan share with his client?
- 3YouTube for action is comprised of formats powered by Smart Bidding for conversions or conversion values. What two elements are necessary for its success?Multiple correct
- 4What report should you produce in YouTube Analytics to see where viewers found your brand’s content?
- 5You want to run a video action campaign starting with lower-funnel audiences, then expanding. What combination best aligns to that approach?
- 6You’re planning to run a video action campaign and want to start with lower-funnel audiences and then expand which of the following combinations aligns to that approach?