What’s the view rate of an AdWords campaign that shows 10,000 impressions, 900 views, and 300 clicks?
A) 0.2
B) 0.11
C) 0.09
D) 0.02
Correct Answer
C) 0.09
Official documentation: https://support.google.com/adwords/answer/2375431?hl=en
About the Google Ads Video Certification
The Google Ads Video Certification is about using YouTube and Google video inventory at every stage of the funnel: picking the right campaign subtype and ad format for awareness, consideration or action, applying creative best practice, and proving impact…
Exam guide and all 453 Google Ads Video questions →Related Google Ads Video questions
- 1A content creator wants to know the added value of their Video view campaigns. Which metric shows follow on likes and subscribers driven by the campaign?Explained
- 2How can an advertiser calculate the view rate of a video campaign?
- 3An advertiser is comparing view-through rates between in-stream and Shorts within a Video view campaign. Why might these numbers look different?Explained
- 4When setting up a Video view campaign, what's the default buy flow, and what is its performance benefit?Explained
- 5When creating a Google Video campaign with ‘brand awareness and reach’ as the campaign goal, why is using target cost-per-thousand impressions (tCPM) the optimal bidding strategy?
- 6You’re creating a Google video campaign with ‘brand awareness and reach’ as the campaign goal. Why is target cost-per-thousand impressions (tCPM) the optimal bidding strategy?