Match each type of TrueView ad to its bidding approach.
Match each item to its pair
| TrueView for reach | CPM |
|---|---|
| TrueView discovery | CPA |
| TrueView for action | CPA |
| TrueView in-stream | CPV |
Topics in this question
About the Google Ads Video Certification
The Google Ads Video Certification is about using YouTube and Google video inventory at every stage of the funnel: picking the right campaign subtype and ad format for awareness, consideration or action, applying creative best practice, and proving impact…
Exam guide and all 453 Google Ads Video questions →Related Google Ads Video questions
- 1Online conversions measured for TrueView for action come from three different events. Match each event to its correct conversion type.
- 2Of the two bidding strategies you can use with your TrueView for action campaign, which captures as many valuable actions as possible within a given budget?
- 3An advertiser is launching a new Demand Gen campaign using target CPA bidding with a goal of $15 per conversion. To allow for sufficient conversion volume for AI optimization and avoid an underperforming, budget-constrained campaign, what's the minimum daily budget they should set?Explained
- 4Which TrueView ad format is billed on a CPM basis?
- 5TrueView in-stream and TrueView discovery ads can be bought on a cost-per-view (CPV). TrueView for reach is billed by CPM on impression. Which TrueView ad format is billed by cost-per-acquisition (CPA)?
- 6A media planner needs to forecast reach and allocate budget across multiple YouTube ad formats for an upcoming campaign. Which Google Ads tool is specifically designed for this purpose?Explained