AC

Which is a best practice for creating effective bumper ads?

Build a single bumper ad to convey your entire message
Cut down your :30 TV spot
Don’t include branding
Focus on a single product, feature, or brand message

Correct Answer

Focus on a single product, feature, or brand message

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About the Google Ads Video Certification

The Google Ads Video Certification is about using YouTube and Google video inventory at every stage of the funnel: picking the right campaign subtype and ad format for awareness, consideration or action, applying creative best practice, and proving impact…

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Related Google Ads Video questions

  1. 1Iryna is creating a six-second bumper ad for YouTube and wants to follow Google’s best practices. She’s planning to use her product in the video along with her company’s jingle. She knows there’s another best practice that has to do with breaking the fourth wall. What does breaking the fourth wall refer to when creating a bumper ad?
  2. 2What best practice should you follow when making creative for a video action campaign?
  3. 3If you were making creative for a video action campaign, what best practice should you follow?
  4. 4When making creative for a video action campaign, which best practice should you follow?
  5. 5Which is a tip Google recommends to create an effective bumper ad?
  6. 6Your client is interested in testing six-second bumper ads. What are two tips you can share with them about these ads? (Choose two.)Multiple correct