AC
Shopping Ads CertificationAnswer verified

When preparing to submit a new data feed, you should:

A) Submit a test data feed
B) Include all items in your inventory
C) Submit multiple feeds to process everything at once
D) Give all feeds the same name for consistency

Correct Answer

A) Submit a test data feed

Key takeaways

  • Submit a test feed to surface structural errors safely.

  • It protects products that are currently serving from a bad change.

  • Give feeds distinct, descriptive names so problems can be traced.

Why is this the correct answer?

A test feed lets you find structural problems before they affect live listings. You can confirm the attribute names, encoding and formatting are read correctly and see the errors Merchant Center would raise, without risking disapprovals on products that are currently serving. It is the cheap step that avoids the expensive one, particularly when changing feed structure on an established catalogue.

Why are the other options wrong?

B) Include all items in your inventory

Submitting the whole inventory straight away is what a test feed exists to avoid. Structural errors would then apply to every product at once.

C) Submit multiple feeds to process everything at once

Several simultaneous feeds make it harder to tell which one caused a problem, and can create conflicting data for the same items.

D) Give all feeds the same name for consistency

Identical feed names make it impossible to tell feeds apart when diagnosing issues. Distinct, descriptive names are the point.

Frequently asked questions about this topic

What should I check on a test feed?

That the attribute headers are recognised, the character encoding is UTF-8 so accents and currency symbols survive, prices and availability parse correctly, and the error list in Diagnostics is empty or understood. Those four cover most structural failures.

Official documentation: https://support.google.com/merchants/answer/1188998?hl=en

About the Shopping Ads Certification

The Shopping Ads Certification checks that you can run retail campaigns end to end: product data in Merchant Center, linking it to Google Ads, and choosing between Standard Shopping and Performance Max to drive sales and value.

Exam guide and all 407 Google Ads Shopping questions →

Related Google Ads Shopping questions

  1. 1Catherine is preparing to release a new line of toys that’s currently available for pre-order only on the landing page. Why is Catherine’s data feed getting disapproved for incorrect availability?
  2. 2You’re building a product feed for a client who is new to Shopping ads. You notice inaccuracies in the client’s inventory data. If a product feed is uploaded with data quality issues, what are two issues that might arise? Choose two. Select 2 Correct ResponsesMultiple correct
  3. 3You’re building a product feed for a client who is new to Shopping ads, and you notice the client’s inventory data isn’t accurate. What two things may happen if the feed is uploaded with data quality issues? Choose two. Select 2 Correct ResponsesMultiple correct
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  5. 5Ricky is an online golf equipment merchant who just created a new Google Merchant Center account. When Ricky creates his first data feed, he must add unique product identifiers for his products. Which combination of ‘gtin,’ ‘mpn,’ and ‘brand’ is valid?
  6. 6A brand company would like to use Shopping ads to promote a new line of basketball shoes. The agency is developing a product feed with all the required attributes for appeal. They are not sure how to structure the title, however. Which structure would you recommend?Explained