Every ad contains a URL displaying your website address. You can add two optional path fields to the display URL in a text ad. What’s an advantage of using these optional path fields?
To allow the Google Ads system to anticipate what content is present on the landing page
To give users more options over which landing page they want to navigate to
To match an appropriate landing page with the search term that triggered the ad
To give users an idea of the content they’ll see upon clicking the ad
Correct Answer
To give users an idea of the content they’ll see upon clicking the ad
About the Google Ads Search Certification
The Google Ads Search Certification proves you can build and optimise Search campaigns that hit a business goal.
Exam guide and all 210 Google Ads Search questions →Related Google Ads Search questions
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