If John is setting up a new video campaign, which manual bidding strategy should he use?
Cost-per-click
Cost-per-thousand-viewable impressions
Cost-per-view
Cost-per-engagement
Correct Answer
Cost-per-view
Official documentation: https://support.google.com/google-ads/answer/2472735
Topics in this question
About the Google Ads Display Certification
The Google Ads Display Certification covers how to reach people across the Google Display Network: choosing audiences, letting optimised targeting find new customers, building responsive display ads and measuring results beyond the last click.
Exam guide and all 153 Google Ads Display questions →Related Google Ads Display questions
- 1Kevin has a large collection of images and videos available for use but not a lot of time to design ad creatives for his Google Display ads campaign. Which Display ad format could Kevin use to save time?
- 2Siona is planning a new Google Ads campaign with the goal of capturing a minimum number of impressions for her ads. What type of automated bidding strategy should Siona use?
- 3Where can you place a client’s image and video ads?
- 4Asmine is the director of marketing for a chain of clothing stores. She has been given a set budget and needs to drive as many potential customers to her website as possible. Which automated bidding strategy should she use in her campaign?
- 5A small business uses Google Display ads to help deliver relevant advertising to people browsing the web. Which statement is true about where Google Display ads connects with these valuable audiences?
- 6What's an advantage of using Responsive Display Ads? - Latest Question Answers of Google Certification Exams