AC

Which of these exploratory queries would allow you to generate a list of all Amazon DSP creative active during your chosen time window?

SELECT creative, creative_id, SUM (impressions) AS impressions FROM sponsored_ads_traffic GROUP BY 1,2
SELECT creative, creative_id, SUM (impressions) AS impressions FROM dsp_impressions WHERE creative IS LIVE GROUP BY 1,2
SELECT creative, creative_id, SUM (impressions) AS impressions FROM amazon_attributed_events_by_traffic_time GROUP BY 1,2
SELECT creative, creative_id, SUM (impressions) AS impressions FROM dsp_impressions GROUP BY 1,2

Correct Answer

SELECT creative, creative_id, SUM (impressions) AS impressions FROM dsp_impressions GROUP BY 1,2

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About the Amazon Marketing Cloud Certification

The Amazon Marketing Cloud Certification covers Amazon's clean-room analytics environment: how AMC data is structured, writing SQL queries against it, and turning results such as overlap and path-to-conversion analysis into audience and media decisions.

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Related Amazon Marketing Cloud questions

  1. 1Considering the amazon_attributed_events_ tables contain ad-attributed conversions across all of your Amazon Ads media, which of the following fields would allow you to aggregate them by sponsored ads vs. Amazon DSP?
  2. 2Since the amazon_attributed_events_* tables contain ad-attributed conversions across all of your Amazon Ads media, you can aggregate them by sponsored ads vs. Amazon DSP using the __________.
  3. 3Which of these statements is false regarding the amazon_attributed_events_by_conversion_time table?
  4. 4Where can you find the details of the entities (Amazon DSP, sponsored ads, etc.) linked to an AMC Instance?
  5. 5Why should you wait until 14 days after the end date of your query date range to run analyses that leverage the amazon_attributed_events_by_traffic_time table?
  6. 6What is the Amazon Ads attribution lookback window?