Your team manages a retail website that customers arrive at from a variety of places including social media, ads, and search engines. Which of these dimensions would you look at to determine whether your website traffic was coming from “organic search,” “referral,” or other areas?
Event name
Google Ads campaign
Page title
Default channel grouping / Session primary channel group (Default Channel Group)
Correct Answer
Default channel grouping / Session primary channel group (Default Channel Group)
Official documentation: https://support.google.com/analytics/answer/9756891
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- 1If you wanted to gain insight into the traffic to your retail website, which dimension would you look at to determine whether it was coming from “organic search,” “referral,” or other places?
- 2You manage a retail website and customers arrive from many different places, like search engines, ads, and social media. You’re interested in gaining insight to which of these is driving the most new customers and the most conversions. Which dimension shows you where your website users arrived from, such as “organic search” or “referral”?
- 3Users are finding and visiting your website from a variety of different places, including search engine results and social media. Which section within Reports in Google Analytics can give you insight into where your users are coming from before visiting your website?
- 4A business owner wants to see the total number of times an item was added to the shopping cart on their website. In a Google Analytics Report, which of the following represents the numerical count of these actions?Explained
- 5Which of these sections of Google Analytics Reports provides insights into where users are coming from (e.g., social media) before visiting your website?
- 6You decide to advertise online in a few different places to drive traffic to your website. You’re in your Google Analytics 4 property and are interested in how these various ads work together on the path to conversions. In this case, where can you find the “Conversion paths” report in your Google Analytics 4 property?