If you were optimising a campaign to drive conversions faster, what would you do?
You’d set up the campaign to engage with audience segments that have searched for your brand before.
You’d set up the campaign to only engage with audience segments that have converted before.
You’d track lighter actions to provide more signals to Google’s machine-learning algorithms.
You’d track only end actions to provide more accurate signals to our machine-learning algorithms.
Correct Answer
You’d track lighter actions to provide more signals to Google’s machine-learning algorithms.
About the Google Ads Video Certification
The Google Ads Video Certification is about using YouTube and Google video inventory at every stage of the funnel: picking the right campaign subtype and ad format for awareness, consideration or action, applying creative best practice, and proving impact…
Exam guide and all 453 Google Ads Video questions →Related Google Ads Video questions
- 1What action should you take when optimising a campaign to drive conversions faster?
- 2When optimizing a campaign to drive conversions faster, what action should you take?
- 3You’re running a video action campaign to drive more conversions in a simple and cost-effective way in a single automated campaign, and your goal is to drive online sales. What extension should you add to your campaign?
- 4How should you approach evaluating video action campaign performance to drive more conversions?
- 5What extension should you add to a video action campaign to drive more conversions in a simple and cost-effective way for a single automated campaign, if your goal is to drive online sales?
- 6To drive more conversions, how should you approach evaluating video action campaign performance?