AC

What two video ad formats are optimized for engagement and designed to help customers think of you first when they’re looking to buy?

Select all correct answers

Non-skippable in-stream ads and skippable in-stream ads
Skippable in-stream ads and bumper ads
Non-skippable in-stream ads and in-feed video ads
Skippable in-stream ads and in-feed video ads

Correct Answers

Non-skippable in-stream ads and in-feed video ads

Skippable in-stream ads and in-feed video ads

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About the Google Ads Video Certification

The Google Ads Video Certification is about using YouTube and Google video inventory at every stage of the funnel: picking the right campaign subtype and ad format for awareness, consideration or action, applying creative best practice, and proving impact…

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Related Google Ads Video questions

  1. 1If looking for video ad formats that are optimised for engagement and designed to help customers think of you first when they’re looking to buy, which of the following two should you choose?
  2. 2Which of the following video ad formats are optimised for engagement and designed to help customers think of you first when they’re looking to buy?
  3. 3Annilee has a client who wants to choose YouTube audiences that will increase consideration of their products when customers are ready to buy. She knows YouTube has two specific audience solutions that can help her accomplish this for the client. What are the two audience solutions? (Choose two.)Multiple correct
  4. 4A YouTube advertiser is looking to drive direct response objectives. Reyna, a YouTube Googler, explains that YouTube for action combines formats powered by Smart Bidding with intent-rich audiences and measurement capabilities that can help turn engagement on YouTube into the actions that matter most. What actions does YouTube drive for advertisers?
  5. 5To reach people who are actively looking to buy certain products or services in the near future so that you can grow consideration and interest for your brand, what audience solution should you use for your Google video campaign?
  6. 6For potential customers in decision-making moments, what video ad formats are optimised to drive action and make it easier for them to take meaningful actions that can be measured?Multiple correct