AC

To set up enhanced conversions for web, what should an advertiser do?

An advertiser should go through the Google Ads API for enhanced conversions.
An advertiser should go through Google Tag Assistant.
An advertiser should go through Google Analytics Manager.
An advertiser should go through Google Tag Manager, Google tag, or Google Ads API to set up enhanced conversions.

Correct Answer

An advertiser should go through Google Tag Manager, Google tag, or Google Ads API to set up enhanced conversions.

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About the Google Ads Measurement Certification

The Google Ads Measurement Certification tests whether you can measure what your ads really achieve: setting up conversion tracking, choosing attribution models, closing data gaps with enhanced conversions and consent mode, and testing incrementality.

Exam guide and all 361 Google Ads Measurement questions →

Related Google Ads Measurement questions

  1. 1How can an advertiser set up enhanced conversions for web?
  2. 2How can an advertiser set up enhanced conversions for leads?
  3. 3What’s the correct way to set up enhanced conversions for web?
  4. 4An advertiser is questioning whether they should adopt enhanced conversions since they heard it includes conversion modeling. Which three of the following features are benefits you could share regarding conversion modeling? Select three.Multiple correct
  5. 5What’s one of the reasons that advertisers should adopt enhanced conversions for web?
  6. 6What’s the correct way to describe enhanced conversions for web?