Google Ads Measurement Certification Questions

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1. 351Which is an example of a purchase metric that can be tracked?
2. 352You operate an online retail website and have Google Tag Manager set up to manage your tags on your site. You now want to set up sitewide conversion tracking tags in order to evaluate the effectiveness of your next Google Ad campaign. Which step is required in order to do this setup?
3. 353Google Marketing Platform is as effective for small businesses as it is for enterprises. In fact, only two products aren’t available in the Small business version of Google Marketing Platform. What are these two products? (Choose two.)Multiple correct
4. 354Sarah’s a digital marketing consultant. With 90% of sales still taking place in a physical location, she knows her clients need to reach customers throughout their journey to ensure the best chance at a sale. Those customers need to find her client’s products across multiple channels. Which type of marketing strategy can Sarah use to drive sales to her client’s physical locations?
5. 355Match the following objectives with the correct description.Multiple correct
6. 356Correct Sequences are:Multiple correct
7. 357Following are the correct matches of conversion metrics with their associated descriptions. Let’s look at the different conversion-related columns you can add below. To add these conversion columns, go to the Campaigns tab, then Columns, then Modify Columns. Select each column you want to add and click Apply.Multiple correct
8. 358Measuring conversion actions can help you better understand how users connect with your brand. Which are conversion actions you can measure? - Latest Question Answers of Google Certification ExamsMultiple correct
9. 359Madison owns a retail clothing store. Her marketing consultant says that with all the technology at their disposal, customers will go back and forth across multiple channels before choosing to buy an outfit at her store. The consultant recommends that Madison think about her customer's journey before they actually arrive at her store. Which type of strategy is Madison's marketing director suggesting to help her drive sales at her physical location? - Latest Question Answers of Google Certification ExamsMultiple correct
10. 360Match each report with its description.Multiple correct
11. 361If you want to track first opens for your mobile app. Your app uses the Firebase SDK. The correct order of steps are as followed:Multiple correct