What are the two ways to access AMC?
Through the APIs or CLI
Through the UI or the APIs
Through the APIs or AWS
Correct Answer
Through the UI or the APIs
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About the Amazon Marketing Cloud Certification
The Amazon Marketing Cloud Certification covers Amazon's clean-room analytics environment: how AMC data is structured, writing SQL queries against it, and turning results such as overlap and path-to-conversion analysis into audience and media decisions.
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- 1Developers can access AMC APIs via the Amazon Ads API gateway.
- 2This panel provides access to additional subscription-based insights from Amazon or third parties; these insights can be joined with your Amazon Ads events that are already available in AMC.
- 3AMC users have access to all AMC instances in an account by default.
- 4Why is the AMC sandbox a helpful environment for testing queries?
- 5How long can AMC accrue and retain Amazon Ads events?
- 6Where can you find the details of the entities (Amazon DSP, sponsored ads, etc.) linked to an AMC Instance?