Which function can be used to append a string to ID fields (i.e., campaign_id) to prevent issues when reading the values in Excel?
SUM
COLLECT
CONCAT
Correct Answer
CONCAT
About the Amazon Marketing Cloud Certification
The Amazon Marketing Cloud Certification covers Amazon's clean-room analytics environment: how AMC data is structured, writing SQL queries against it, and turning results such as overlap and path-to-conversion analysis into audience and media decisions.
Exam guide and all 94 Amazon Marketing Cloud questions →Related Amazon Marketing Cloud questions
- 1The ___________ function can be used to append a string to ID fields (such as campaign_id), preventing issues reading the accurate ID values within Excel.
- 2Which two functions can be used together to filter records based on presence of a string within a column’s values?
- 3Which action can be used to determine if NULL values are a natural occurrence within your report or the result of aggregation thresholds?
- 4Which event table can be used when attributing conversions to your campaign using custom logic (e.g., 28 day lookback window)?
- 5Columns in the HIGH and VERY_HIGH aggregation threshold categories cannot be used when applying ____________ to your query.
- 6Considering the amazon_attributed_events_ tables contain ad-attributed conversions across all of your Amazon Ads media, which of the following fields would allow you to aggregate them by sponsored ads vs. Amazon DSP?